Category : Marketing
Vélez Sarsfield starts 2026 with two new sponsors
The Indian motorcycle company Bajaj and the medication brand Dioxaflex will feature their logos on the "Fortín" apparel.
Adidas presented the new MLS ball
It will be used in all North American league competitions during 2026.
Inter Miami sells its stadium's grass
Due to their move to the new Freedom Park, the "Herons" have turned sections of Chase Stadium's turf into collector's items.
Enzo Fernández becomes Rexona ambassador
Looking ahead to the 2026 World Cup, the leading antiperspirant brand has signed the Argentine national team midfielder as its new face.
Banfield launches its own smartphone model
In collaboration with the company Enova, the 'Taladro' has become the first Argentine club to release a dedicated smartphone.
Adidas unveils special edition boots for Mohamed Salah
The Egyptian national team's number 10 will debut them in the Africa Cup of Nations starting next weekend.
Japan's league to feature a "Captain Tsubasa" match ball
Marking 40 years since the final broadcast of the "Captain Tsubasa" anime, the ball was designed by local brand Sfida for the 2026 season.
Coca-Cola unveils the sixth edition of the "World Cup Trophy Tour"
The brand will once again host the historic activation, taking the original World Cup trophy on a tour across various countries.
