Category : Marketing

What is the AFA agreement with WIN Investments about?

The Argentine Football Association (AFA) announced the investment platform WIN Investments as an official sponsor, which will serve as a source of funding for all Argentine football clubs.

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Franco Colapinto Becomes Official Ambassador of Renault Argentina

Ahead of the Imola Grand Prix, the Argentine driver of the BWT Alpine F1 Team was named the face of the French brand’s sportiest line in Latin America.

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River Plate's contract with Betano wouldn't even make the top 10 most expensive in the Brazilian league

The "Millionaire" changed its main sponsor, and it was revealed that the deal is worth $6 million annually—a much lower figure compared to those in the neighboring country.

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UMBRO celebrates its roots with the new “Northern Quarter” collection

Inspired by the authenticity and creativity of Manchester, the brand’s hometown, the new clothing line reinterprets classics from English football.

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The rise of medical assistance sponsors in Argentine football

Vélez Sarsfield introduced Go! Assistance as their new secondary sponsor, joining the list of clubs that have partnerships with companies of this kind.

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Segundo Castillo stars in the new campaign for Ecuador’s National Lottery

The viral head coach of Barcelona SC is part of a marketing campaign that caused a stir due to the delayed reveal of its content.

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Visa Becomes Official Sponsor of the FIFA Club World Cup 2025

The leading digital payments brand joins as a global partner of the tournament.

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Mercado Libre celebrates Franco Colapinto’s return with a new campaign

The official sponsor of the driver launched "Vuelve Franco, Volvimos Todos" ("Franco Returns, We All Return"), marking his official debut with BWT Alpine Team at the Imola Grand Prix.

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