Adidas anticipates 2026 World Cup with new sneaker collection
The "Federation Pack" features designs from four participating national teams.
Atlético de Madrid enters Formula 1 partnership
The club signed 5-year collaboration agreement with Spanish Grand Prix.
CONMEBOL Sudamericana to feature special final ball
Puma officially launched new Cumbre ball version for Lanús vs Atlético Mineiro final in Asunción.
Flamengo and Palmeiras Compete for Over $30 Million in Prize Money
Fla and Verdão are going head-to-head for both the CONMEBOL Libertadores and the Brasileirão titles.
Iberia activated Spanish national team sponsorship with unique gesture
The airline gifted national team jerseys to flight passengers.
AC Milan launched an exclusive ski collection
They did it in collaboration with Rossignol, a historic French brand specialized in winter sports.
Adidas plays the superclásico of sneakers
The brand will launch Boca Juniors and River Plate 'Samba' models.
Adidas will launch collection of historic World Cup match balls
The "Ball Set" includes 15 balls manufactured by the brand for World Cups from 1970 to 2026.
