Category : Marketing
Liverpool FC players to wear Tommy Hilfiger
The American brand has chosen the English club for its first-ever foray into the world of football.
AFA adds a new regional sponsor for 2026
Just days after announcing its partnership with Lexar, the Argentine football governing body has officially named ATFX as a sponsor for Asia and the Americas.
Adidas celebrates 25 years as technical sponsor of the UEFA Champions League with a special ball
This is the third model the brand will provide for the European competition during the 2025-26 season.
AFA reaches 46 official sponsors with Lexar
The computing products brand has become a global main sponsor of the national teams.
Vélez Sarsfield starts 2026 with two new sponsors
The Indian motorcycle company Bajaj and the medication brand Dioxaflex will feature their logos on the "Fortín" apparel.
Adidas presented the new MLS ball
It will be used in all North American league competitions during 2026.
Inter Miami sells its stadium's grass
Due to their move to the new Freedom Park, the "Herons" have turned sections of Chase Stadium's turf into collector's items.
Enzo Fernández becomes Rexona ambassador
Looking ahead to the 2026 World Cup, the leading antiperspirant brand has signed the Argentine national team midfielder as its new face.
