Category : Marketing

Audi Revolut F1 team arrives in Argentina powered by Adidas

The "three stripes" brand has launched the racing team's debut apparel collection in the country.

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Airbnb offers cash incentive to new hosts for 2026 World Cup

The accommodation platform has launched a major recruitment drive ahead of the upcoming global tournament in North America.

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Thibaut Courtois joins Novak Djoković as shareholder of French club

Through his investment firm NXPLAY, the Belgian goalkeeper has acquired a stake in Ligue 2 side Le Mans FC.

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Javier Zanetti takes part in a unique challenge with a smartphone brand

The Inter Milan Vice President tested the durability of the Magic8 Lite from HONOR, the Chinese smartphone manufacturer.

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Leo Messi puts his signature on new Adidas boots

The F50 "Radiante Aurora" features a pastel color palette inspired by Miami Beach.

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Real Madrid sells old Santiago Bernabéu seats

Together with the design firm Nagami, the club has refurbished the stadium seating removed during the pre-2019 renovation.

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Inter Miami becomes the most valuable MLS franchise

Messi's team leads the ranking of franchises with the highest market value and economic projection, published by the specialized media outlet Sportico.

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Adidas signs the King of Futsal

Brazilian legend Falcão has been named the newest global ambassador for the three-stripes brand.

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