Category : Marketing
Cristiano Ronaldo becomes a shareholder in Spanish club
The Portuguese superstar has acquired a 25% stake in UD Almería, currently competing in the Spanish second division.
Iconic "Big Head" figurines return for the 2026 World Cup
Candide, the Brazilian toy manufacturer, has secured the official FIFA license to relaunch the iconic "cabezones" figurines that gained fame in the '90s.
Nike unveils new special edition boots for Kylian Mbappé
The "Mercurial Superfly Mbappé" marks the French star’s first signature release of 2026.
Spanish National Team adds Hellmann's and Skip as new sponsors ahead of 2026 World Cup
The RFEF has reached a commercial agreement with Unilever, the multinational consumer goods giant.
Chelsea FC announces AI firm as new main sponsor
IFS.ai will feature on the "Blues'" jersey for the remainder of the 2025/26 season.
Snoop Dogg drops apparel collection with Swansea City AFC
The American rapper has released his first official merchandise with the club in which he holds a minority stake.
Audi Revolut F1 team arrives in Argentina powered by Adidas
The "three stripes" brand has launched the racing team's debut apparel collection in the country.
Airbnb offers cash incentive to new hosts for 2026 World Cup
The accommodation platform has launched a major recruitment drive ahead of the upcoming global tournament in North America.