Category : Marketing

Skechers celebrates Harry Kane’s record milestone with custom boots

The England captain has officially become his country’s all-time top scorer in World Cups, and his footwear supplier congratulated him with a limited-edition release.

Read More

Mexico jersey leads Adidas sales at the World Cup

The "Tri" has outpaced all other national teams outfitted by the three-stripes brand.

Read More

American Airlines surprises passengers with USMNT jerseys

The airline activated its partnership with the World Cup and the USMNT through a unique matchday giveaway.

Read More

Adidas transforms Lionel Messi's boots into golf shoes

The three-stripes brand has unveiled the CODECHAOS "El Último Tango" in tribute to the Argentine icon.

Read More

AFA secures new regional sponsor in Kansas City

Just hours ahead of the team's World Cup debut against Algeria, the governing body of Argentine football has announced a partnership with Price Chopper.

Read More

Duracell introduces custom Lionel Messi battery line

Ahead of the World Cup, the global battery industry leader has activated its partnership with the Argentine icon.

Read More

Lionel Messi stars in an emotional activation alongside Mastercard

The Argentine icon swapped shirts with ten fans for the very first time as part of the "Diez de Diez" campaign.

Read More

Javier Zanetti stars in the IDB Group's "Development World Cup"

The Inter Milan vice-president took part in the launch campaign for the Inter-American Development Bank's annual competition.

Read More