Category : Marketing

Adidas unveils new Lamine Yamal signature boots

The F50 "Heartbreaker" marks the third personalized model for the Spanish phenom.

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Rodrigo De Paul and Leandro Paredes star in new Visa campaign

The world champions are the faces of a new promotion from Visa, a primary sponsor for the 2026 World Cup.

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LEGO to release Formula 1 helmet replicas

Just days before the start of the 2026 season, the toy brick giant has unveiled its latest official product line.

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Premier League clubs gear up for Saint Patrick’s Day with new collections

Fanatics has dropped special apparel lines for Aston Villa, Everton, Leeds United, and Sunderland to celebrate the upcoming holiday.

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Colombia National Team launches official sunglasses collection

Ahead of the 2026 World Cup, "Las Gafas de la Sele" (The Selection's Shades) have debuted as the latest official merchandise for fans.

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TAG Heuer launches special edition Formula 1 timepiece

The luxury watchmaker has activated its partnership with the racing world with the new "Connected Calibre x F1 Smartwatch."

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Tequila Don Julio taps Roberto Carlos and Thierry Henry for special launch

The brand has unveiled a limited-edition 2026 World Cup bottle alongside the two legendary world champions.

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Givova signs its first brand ambassador in Argentina

The Italian sportswear brand has partnered with Fernando Alarcón, the central defender and captain of Instituto de Córdoba.

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