Category : Marketing

Javier Zanetti launched his own clothing brand

The Vice President of Inter presented "JZ4," which aims to help the P.U.P.I. Foundation.

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Mercado Libre announces first sponsorship deal with an Argentine football club

The leading Latin American e-commerce company will feature its logo on the Estudiantes de La Plata jersey.

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Mastercard to bring fans inside the McLaren F1 team

The payment services company unveiled the "Team Priceless" experience alongside the racing team.

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Adidas relaunched an iconic boot model

It is the F50 Spider, popularized at Euro 2004.

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All 2026 World Cup sponsors by host city

FIFA implemented a "Host cities" system in which each host city manages its own sponsors, events, and social media.

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Nike launched goalkeeper jersey collection for World Cup

The "Hollywood Keepers" line features innovative designs for Nike's top national teams.

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Lanús auctions all jerseys from CONMEBOL Sudamericana final

First time a club makes match-worn final kits available to fans.

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All 2026 World Cup sponsors

We review FIFA's sponsorship categories and participating brands for next year's global tournament.

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