Lionel Messi has launched his own audiovisual production company called “525 Rosario.”
The “Pulga” continues to expand his legacy beyond football. With this project, he aims to develop premium content for cinema, television, sports events, and advertising, focusing on family and Latin roots.
The name is a tribute to the address of the house where he was born, in his hometown of Rosario, and reflects the values of community and family. Additionally, his family will be directly involved in managing the project.
One key fact to note is that Messi is the first active player to found his own audiovisual production company, though he’s not the only one, as other footballers, like Gerard Piqué with “Kosmos Studios,” have also ventured into this field.
