Category : Marketing

Platense and Hummel Argentina unveil special new jersey

The club celebrates their Professional League championship and return to their Núñez neighborhood with this 2025 third kit.

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Adidas Originals returns to tennis with new collection

Launched during Wimbledon and celebrating its tennis heritage, the German brand presents "The London Collection".

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Pepsi unveils new "Wear-A-Ball" campaign

The brand launched an innovative ball that transforms into a jacket, developed with British entrepreneur Clint419 and media outlet COPA90.

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AFA introduced three travel companies as official agencies of the Argentine National Team

Somos Argentina, Modo Vuela, and Mundo Tour Sports will be the tourism companies in charge of accompanying La Albiceleste in all international competitions during the 2025–2026 cycle, including the highly anticipated FIFA World Cup 2026.

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Carlos Alcaraz Becomes Global Ambassador for Danone

The food production brand has announced the Spanish tennis player as the face of the company, aiming to promote healthy lifestyle habits among younger generations and inspire future athletes.

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Más+ by Messi officially partners with AFA

The isotonic drink brand owned by the Argentine captain is now the "official hydration partner" of the national team.

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Kylian Mbappé becomes official ambassador for Dior

The French footballer stars in the new “I’m Ready” collection by the renowned luxury fashion brand.

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The 'Messi Effect' remains strong at Paris Saint-Germain

The French club celebrated the Argentine star's birthday with a special detail in their post: his jersey remains available for purchase

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