Lionel Messi unveiled his collectible figure in collaboration with Hard Rock Café.

It is “Captain Messi,” a limited-edition articulated toy that can be obtained with any order from the Hard Rock kids’ menu while supplies last.

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JustEat activated its sponsorship with the UEFA Champions League by surprising a Real Madrid fan

The online delivery company delivered the trophy of the top European competition to a user, with legendary footballers Roberto Carlos and Guti as main figures.

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Puma and ProDirect launched a special edition boot inspired by Formula 1

This is the “Ultra Ultimate x Mexico” model, with a design based on the Autódromo Hermanos Rodríguez, the venue for the upcoming Grand Prix.

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MLS and TikTok Present the “Messi Cam”

Through an agreement between the short video platform and the league, the debut of the Argentine star in the MLS playoffs will be broadcast with a camera focused on him for the full 90 minutes.

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Lionel Messi and Bad Bunny merge in a special Adidas collection

The collection features a line of Gazelle sneakers and F50 boots, both customized in the style of each one of them.

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Nike unveiled its last winter ball for the Premier League

It’s the Flight ball, redesigned with a new range of colors for better visibility.

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Emirates Unveils Plane with Exterior Design Dedicated to the NBA

To celebrate the 2024-25 season, the airline has customized its fleet as part of its collaboration with the basketball league, coinciding with the launch of the Emirates NBA Cup, a new sponsored competition.

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Cristiano Ronaldo launched a personalized line of watches in collaboration with Jacob & Co

The models are called “Flight of CR7” and “Heart of CR7.” Each one features a design based on a significant moment in the history of the “Bicho.”

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