Chelsea FC lacks a main shirt sponsor for the fourth consecutive season
The Blues have been navigating a unique sponsorship situation since 2023.
The English side began the 2023/24 season without a main shirt sponsor following the expiration of their three-year deal with Chinese company 3. Later that same season, Infinite Athlete signed a short-term contract lasting less than a year.
The following year, they once again kicked off the campaign with a clean kit until reaching the final stages of the UEFA Conference League, when UAE real estate firm DAMAC signed on for six matches.
In February of this year, AI company IFS.ai agreed to feature on the front of the Blues' kit through the end of the season. With that contract now expired, Chelsea is back in the market for a long-term sponsor ahead of the 2026/27 campaign.
