The Numbers Behind Super Bowl LIX

Although the official figures for Super Bowl 2025 have not yet been confirmed, Transfermarkt reports that the event reached 120 million viewers in the United States and approximately double that worldwide.

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Adidas unveiled the new UEFA Champions League ball design

The three-stripe brand launched the ball for the knockout stages and the 2025 Munich final.

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Bullpadel unveiled its 2025 collection in Pinamar

The leading padel accessories brand set up a stand in the Argentine coastal city and held a fashion show to showcase its new products, including high-performance rackets, bags, and game shoes.

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Manchester City launched a collection in collaboration with Oasis

The historic bond between the band and the club continues with a new apparel line.

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DHL renewed its agreement with CONMEBOL

The leading logistics company will continue as a sponsor of South American club competitions in 2025.

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Adidas unveiled the new official ball of the UEFA Women’s Champions League

It features a striking design that pays tribute to this year’s final host city, Lisbon.

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"Dibu" Martínez donated his gloves for a charity auction that raised $100,000

The auction was organized by the FUNDAMI foundation in Mar del Plata to raise funds for the city's Maternal and Child Hospital.

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João Félix becomes the new ambassador for Mizuno

Thanks to this agreement, the Portuguese player will be the new face of the Japanese company, playing a key role in the development of new football boots and promoting the brand both on and off the pitch.

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