Lautaro Martínez launched his own wine line

The Argentine striker introduced Cittanina alongside his wife, Agustina Gandolfo.

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Shaquille O’Neal enters the world of Fortnite

The NBA star joins as a playable character in the video game, but under his DJ DIESEL name.

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The Intruder in Inter Miami’s Celebrations

After winning the Supporters’ Shield (the trophy for the best team in the MLS season), a particular detail caught the attention of the sports marketing world inside the “Herons” locker room and in Lionel Messi’s hands.

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Unión de Santa Fe announced its partnership with Givova

The Italian brand will outfit the “Tatengue” for the next 2 years.

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Is Decathlon signing Antoine Griezmann?

The Atlético de Madrid forward has a contract with Puma until November 1 of this year, but Spanish media report that his move to the French brand as a new ambassador is a done deal.

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River Plate launched a trust fund for fans to invest in the club

The “Millonario” aims to raise 20 million dollars to move forward with infrastructure projects, including a sports complex at the Monumental Stadium, a new building for the Institute, and a training facility for youth football.

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FC Barcelona reported a massive loss in the 2023/24 season

According to the Catalan club, they closed the financial year this Monday with a net loss of 91 million euros.

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Puma unveiled the new King Tattoo boots

They are inspired by the tattoos that football players use to tell the stories of their lives and careers.

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