Paulo Dybala invests in Argentine startup merging football with AI
The World Cup champion has signed on as a founding partner of LDP Tech.Ai, a platform developed by the company Libro de Pases.
Puma unveils official match balls for Europe's top leagues
The German brand has launched the NITRO models for the Premier League, Serie A, and LaLiga.
Gucci enters Formula 1 in partnership with Team Alpine
The luxury brand will become the naming sponsor of Franco Colapinto's team starting in 2027.
Lionel Messi launches new Stanley flask collection
Ahead of the World Cup, the American brand has activated its partnership with the Argentine superstar.
Mercado Libre delivers Neymar's trading card in Brazil
The e-commerce multinational capitalized on the number 10's national team call-up to launch a one-of-a-kind product.
HolaSim – Official Connectivity Sponsor of Marca en Zona
We are proud to announce our strategic alliance with Argentina's leading international eSIM company.
"Pibe" Valderrama surprises Mastercard guests in Miami
The Colombian football legend shared a Priceless moment aboard a cruise ship with Citi Bank clients.
Adidas brings World Cup fever to its boots
The three-stripes brand has unveiled a special pack featuring custom designs dedicated to the tournament's host nations.