Marca en Zona becomes official Legends agency for the Miami Host Committee FIFA World Cup 2026
Through a strategic partnership, Marca en Zona will work alongside one of the World Cup host cities to provide world-renowned footballers for its events and those of its commercial partners.
Unlike previous editions, each host city manages its funding independently, and Miami has opted to lean on the private sector with major brands such as Royal Caribbean, Hard Rock Café, and Bilzin Sumberg, among others.
For 45 days, Marca en Zona and the Miami Host Committee will collaborate to deliver unique fan experiences through the legacy of football’s greatest legends.
