Category : Marketing

The numbers around Superbowl LVII

The NFL finals brought huge increases in food and drink sales, as well as exorbitant numbers in advertising and viewership.

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The Players Academy, the platform for the personal and professional development of athletes

El 'Pibe' Valderrama, Rafael Santos Borré, Juan Fernando Quintero and David Ospina, among others, created a program to advise athletes in their careers and in private ventures.

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Aeroset will not continue as main sponsor of Racing

The brand that sells spare parts for aircraft will stop sponsoring the Avellaneda team, but until it has a replacement, the club will continue to wear its logo

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Necaxa presented its new alternative shirt in tribute to Don Ramon

The jacket is light blue, it has the club's shield modified with the initials DR, the most iconic phrases of the character and that one that always told to Chavo del ocho: "If you will be, if you will be!"

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Adidas will launch the Argentine National Team shirt with the three stars for sale

After the "Albiceleste" won its third World Cup, the German brand will put on sale next Monday, December 26, the new jacket with the updated shield and the 2022 World Champion patch.

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Globant becomes the first Argentine company to be a sponsor of FIFA

The digital native company focused on reinventing business through innovative technological solutions is the number one to work together with the entity that regulates soccer in the world. Its logo was present in all 64 World Cup matches.

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Budweiser celebrates with Argentina as world champion with celebrations throughout the country

As part of its "BringHomeTheBud" campaign, the brand celebrates the victory of the "Albiceleste" and rewards the country with a special shipment of beer. Also premieres the music video for "The World Is Yours To Take" from the FIFA World Cup, featuring Lil Baby and moments from the national team's iconic victory.

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AFA announced Banco Nación Argentina as the official sponsor of the National Team

The Argentine Football Association signed a two-year contract with the financial institution offering benefits, unforgettable experiences and throbbing with each fan the passion for the sport.

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