Category : Marketing
McDonald's launches its limited-edition World Cup burgers
The fast-food chain presents a World Cup menu inspired by flavors that travel the world. The proposal includes hamburgers from McArgentina, McFrance and McJapan.
Bimbo become a global partner of FC Barcelona
The Spanish club and the Mexican company come together in a global agreement in order to promote sports and female talent. The food brand will appear on the sleeve of the women's first team soccer jersey.
Cachamai dresses in light blue and white for the World Cup
The company launches a limited edition of its products dyed with the colors of Argentina. In addition, consumers will be able to enter for incredible prizes and surprises by scanning the QR code on their new merchandise.
Quilmes launched a special can to accompany the illusion of the Argentines in this World Cup
The brand presented its limited-edition product with original illustrations that put the fans' imagination to the test to accompany the illusion and joy generated by the greatest football event.
AFA enters the world of the Metaverse through its agreement with MetaLantis
The Argentine Football Association signed a commercial agreement with the company focused on the development of products for the Metaverse.
Sergio Agüero and The Sandbox partner to activate footballers in the metaverse
The Argentine launches "Kuniverse", where fans can play their favorite games. In addition, a trip to Qatar for the next World Cup will be raffled off and to be able to meet "Kun".
Spotify adds the Catalan language in its app thanks to FC Barcelona
Due to its alliance with the Spanish club, the streaming music service will include the Catalan language starting this month.
Mercedes extends its agreement with Petronas to compete in Formula 1
The car brand and the oil company extend their relationship until 2026 to compete in the highest category of motorsports.