The positioning of Hugo Boss in football
The German brand renewed its link with Tottenham Hotspur until 2022 and will continue to wear teams in the five best European leagues
Rafael Nadal will open a tennis academy in Kuwait
The Spanish tennis player partnered with the Tennis Federation of the Middle East country to develop this project that will open in February 2020
Diego Simeone joins the Ecovidrio campaign
Atlético de Madrid linked with the non-profit organization to promote the recycling of glass bottles
Mastercard will continue as sponsor of the Australian Open
The first Grand Slam of the season will have the company as an official payment card in the 2020 edition
City Football Group adds an eighth team to its ranks
The company, owner of Manchester City, acquired 65% of Mumbai City F.C. belonging to the Indian Super League
Fox Sports will receive 430 million dollars for advertising in Super Bowl LIV
The sports channel sold, with two months in advance, all its advertising spaces for the transmission of the final that will be on Sunday, February 2
Amstel extends its sponsorship with Conmebol until 2024
The new contract between both parties will allow the beer brand to sponsor the Copa Sudamericana
Adidas conquered its third Masters thanks to Tsitsipas
The young Greek tennis player consecrated himself in London and broke the curse that the German brand had with the competition that brings together the best eight of the year