Amstel extends its sponsorship with Conmebol until 2024

Prior to a new final of the Copa Libertadores, the Amstel brewery announced its sponsorship with the Copa Sudamericana, after extending its contract with Conmebol. Until 2024, the Dutch brand will accompany the most important club competitions in America.

Amstel has been an official sponsor of the Copa Libertadores since 2017 and this new contract with Conmebol will ensure you are present in the two most important cups. In addition, the brand will offer unique stadium experiences, sponsor on broadcasts and conduct raffle tickets for fans.

Amstel is a Dutch beer, which belongs to Heineken since 1968 and sponsors other tournaments such as the UEFA Europa League. “The South American markets show great growth potential for the brand. And properties like the Copa Libertadores light the passions of a large part of our target market like no other association can do in the region, ”said Hans Erik Tuijt, director of global sponsorship at Heineken.

Photo: Courtesy

Source: La Jugada Financiera