Coca-Cola to feature World Cup stickers on its labels
The tournament's official beverage sponsor has announced a special collaboration with Panini ahead of North America 2026.
In a global partnership launching first in the United States and Canada, 500ml bottles will feature a sticker collection on their labels, with a dedicated special section in the Panini album.
A total of 12 players will be featured, including stars such as Lamine Yamal, Lautaro Martínez, Virgil Van Dijk, and Harry Kane.
Coca-Cola and Panini previously carried out a similar collaboration for the Qatar 2022 album, and in 2018 exclusively featuring players from the Mexican national team.
The official 2026 World Cup album will arrive in Argentina in April, with a massive pre-sale to ensure stock.