Flamengo introduced Total as a new sponsor
The sale of Vinicius by Flamengo to Real Madrid, caused a before and after for the institution. With significant money in their coffers, the Brazilian team decided to bet hard and hire figures like Gabriel Barbosa; Felipe Luis and Rafinaha to obtain the desired CONMEBOL Copa Libertadoras, which he managed to raise at the end of 2019 against River Plate.
Today, with an important income of money to obtain the contest and play the Club World Cup, Flamengo is positioned as one of the most important teams in the continent. This location also makes it an Institution desired by the brands and the beginning of 2020 had the presentation of its new sponsor, Total.
The Brazilian lubricant company will stamp its logo on the back of the shirt, signing a two-year agreement in exchange for 6 million reais (US $ 1.5 million). "We believe that Flamengo's fans and fans represent well the passion that all employees, resellers and assistants of Total have at the service of our customers," said Antoine Tournand, General Manager of the branch of Total Brasil Distribuidora and Executive Vice President of South America for the Marketing and Services division.
While the other news related to Sports Marketing by Flamengo, was the change of sponsorship category of Azeite Royal and Orthopride. The first leaves the presence in the socks to place its mark on the game pants for 3 million reais a year. Meanwhile, the orthodontic and aesthetic company occupies the old space that the oil brand had, for R $ 2.9 million.