LaLiga announces its partnership with Snapchat

The First Division of Spanish soccer and the American application come together in order to bring the most exclusive content of the sport in the European country to the global community.

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McDonald's launches its limited-edition World Cup burgers

The fast-food chain presents a World Cup menu inspired by flavors that travel the world. The proposal includes hamburgers from McArgentina, McFrance and McJapan.

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Umbro presented the new alternative shirt for Rosario Central

The sports brand launched the new shirt of the Argentine club in tribute to the day of the fight against breast cancer, promoting awareness and visibility.

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Bimbo become a global partner of FC Barcelona

The Spanish club and the Mexican company come together in a global agreement in order to promote sports and female talent. The food brand will appear on the sleeve of the women's first team soccer jersey.

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Cachamai dresses in light blue and white for the World Cup

The company launches a limited edition of its products dyed with the colors of Argentina. In addition, consumers will be able to enter for incredible prizes and surprises by scanning the QR code on their new merchandise.

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Quilmes launched a special can to accompany the illusion of the Argentines in this World Cup

The brand presented its limited-edition product with original illustrations that put the fans' imagination to the test to accompany the illusion and joy generated by the greatest football event.

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AFA enters the world of the Metaverse through its agreement with MetaLantis

The Argentine Football Association signed a commercial agreement with the company focused on the development of products for the Metaverse.

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Sergio Agüero and The Sandbox partner to activate footballers in the metaverse

The Argentine launches "Kuniverse", where fans can play their favorite games. In addition, a trip to Qatar for the next World Cup will be raffled off and to be able to meet "Kun".

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