AXION energy becomes official new sponsor of River Plate
The brand will stamp its logo on the sleeves of the club shirt until June 30, 2020
New record of attendance at LaLiga
More than 7 million spectators attended a match in the LaLiga Santander and LaLiga 1 | 2 | 3 stadiums during the first round of the 2018/19 season
Nike revolutionizes the smart shoe market
Adapt BB is the new model for basketball of the North American multinational that can adjust to the foot from a smartphone
LaLiga 1l2l3 began airing on YouTube in more than 150 countries
The official channel of LaLiga offers live the matches of the second Spanish division with the aim of increasing its international diffusion
Volkswagen becomes a member of US Soccer
With the aim of developing the sport in the United States, the automaker took advantage of the Detroit Motor Show to announce its sponsorship with the American Football Federation until 2022
Juventus presents its first urban fashion collection
Produced and designed entirely by the club, Icon Collection enters the market with a unique presentation at the White Street Market (the first Italian event completely dedicated to fashion and street culture)
Puma presents its new pack of boots "Power Up"
The German multinational begins 2019 revolutionizing social networks with its ambassadors with the launch of new looks for the Future and One 19.1
Novak Djokovic unveils new Lacoste outfit for Australian Open
The current number one of the ATP ranking seeks a new title in the first Grand Slam of the season with changes of look by the French brand