Gatorade will be regional sponsor of LaLiga in Central America

The football season in Europe is coming to an end. After a very long year, the main leagues of the old continent already have their respective champions, and it only remains to know who will stay with the UEFA Champions League and UEFA Europa League.

But beyond that everyone is thinking about next season, LaLiga Santander does not want to end the football calendar year without continuing to add sponsors. So much so that Gatorade became a regional sponsor of Central America for the Spanish tournament for the next three months. Signing to have a presence in Guatemala, Honduras, El Salvador and Puerto Rico; The company plans to activate this agreement by launching special packaging linked to the contest.

With an estimated over 12 million fans in this region, LaLiga continues to demonstrate that its internationality has started and does not want to stop. Signing strategic agreements with important brands, the contest also gains presence in the common of consumers.-

Source: Palco23