Coca-Cola bets on eSports
The soda brand becomes sponsor of the Overwatch League, one of the main tournaments of this sport
Lexus becomes sponsor of the new Davis Cup
The brand belonging to Toyota becomes the fourth sponsor of the competition since the arrival of the Kosmos Group, led by Gerard Pique
Independiente and Atlas present "Historiadores"
In the face of the duel they will play for Copa Argentina, the teams came together to present an innovative campaign with Felipe Pigna as protagonist
Kappa and Racing debut shirt
In his debut in the CONMEBOL South American Cup, the Avellaneda team will face Corinthians with their new "Positive" jersey
Decathlon presents its own brand of Padel
The French manufacturer of sports equipment launches Kuikma to position itself in a market with more than four million customers in Spain alone
Tommy Hilfiger launches its first collection of sportswear
The American brand enters a new segment with the premiere in North American spring-summer
MLS presents its new campaign "Our Soccer"
To fifteen days of the beginning of a new season, the American league of soccer looks for to continue its expansion adding new fans
Uniqlo launches its new jeans line with Federer
The Japanese brand added the Swiss as ambassador for the year and uses its sponsorship to launch its new jeans campaign
