Racing Club was awarded at the Industry Awards
Once again, Racing returns to position itself within the main clubs of the world but this time for something that happened outside the field of play. Through a large work group led by the leader Roberto Martínez Álvarez and with the management of Pablo Ruiz, La Academia was awarded the prize for the Best Commercial Initiative at the World Football Summit, a forum for excellence in the sports industry. “Your place in the world” was the subscriber recruitment campaign chosen by the organizers to share the list with Borussia Dortmund and the Leganés Sports Club. This campaign was developed with Damián Kepel, creative director of the Super Agency, and Flavio Nardini, filmmaker and director of the short films in which the protagonist was Diego Milito, who played a public notary.
Thanks to his work since 2014, Victor Blanco was also finished in the Best Executive category as one of the best three club leaders in the world. The awards gala will be held on September 24, in Madrid, Spain.
Photo: Courtesy