Neymar Jr. and Diesel Fragrances launch the perfume of the Brazilian
For the first time, Diesel Fragrances is linked to a soccer player. Looking for an image that is not only representative within the green lawn but outside of it too, the brand adds to Neymar Jr. as a collaborator. Betting on more than 250 million followers of the Brazilian in social networks, the Italian company seeks to expand its presence in the market.
For this and wanting that this association is not only in that, Nerymar Jr and Diesel Fragrances present "Neymar Jr. X Diesel Fragrances". A perfume inspired by the life of the player and that in the creation had the supervision of the striker: "We wanted it to be a daring fragrance, but that also reflected the aspects that I consider most important. I wanted the fragrance to tell my own story and what courage means to me, "said the PSG player in the press release.
In addition to looking for presence of the hand of Neymar Jr., the link is given by the celebration of 10 years as a footballer of the Brazilian and the tenth anniversary of the launch of the iconic perfume of the brand "Only The Brave".
BREAKING NEWS!
— Diesel Fragrances (@Dieselparfums) 25 de abril de 2019
Co-creating a fragrance with an icon can only give rise to an iconic fragrance. Stay tuned! ????????#DieselFragrances #Fragrances #NeymarJr @neymarjr pic.twitter.com/NGGgUoZYcj
