Joma up for the first time to the Bundesliga

The sportswear brand Joma will provide technically for the first time a team that disputes the Bundesliga. TSG 1899 Hoffenheim will wear the ensemble designed by the Spanish company during the 2019/2020 season. Previously, the German team had an agreement with Lotto.

The Spanish company, born 55 years ago, arrives for the first time to the German first division. Joma sponsors another team in Germany: DSC Arminia (Bundesliga 2). However, the separation of Hoffenheim with Lotto opened the doors for the Spanish brand to appear for the first time in one of the most important leagues in the world such as the Bundesliga.

"Joma is one of the top ten sports brands in the world and is especially known for its sports and creative collections with an innovative design. We are delighted to present a technical partner that is perfectly suited to our ambitious goals, "said Peter Görlich, General Manager of TSG 1899 Hoffenheim.

Photo: Courtesy

Source: La Jugada Financiera