The Venezuelan Women's National Team has its first sponsor
The Venezuelan Football Federation and Lady Speed Stick signed an agreement that makes the renowned antiperspirant brand the first Main Sponsor of “La Vinotinto” for women, a fact that marks an unprecedented milestone in national football. The signing of this alliance is a step forward in Colgate-Palmolive's commitment to creating an inclusive culture everywhere. The company, with the motto "You are Barbara", has always celebrated the real woman, who faces great challenges and overcomes them with passion and enthusiasm. The premiere of the association will be during the Women's Copa América.
“Our women's soccer team is made up of many Bárbaras. They are all unstoppable, brave, passionate and powerful women. Each of them has an inspiring story, they have all been resilient in the face of adversity, have fought for their dreams and are a clear example of success. We are very excited to be able to accompany them in this new chapter that we are sure will be of great joy, "said Omaivic Miranda, Marketing Manager of the American company.
For his part, Diego Cristaldo, director of Marketing, Commercialization and Communications of the South American team, pointed out: "The arrival of Lady Speed Stick to the national team occurs at a time when we are experiencing important changes to promote women's football and begin to build a path of triumphs”.