
Ronaldo Nazário stars in Brahma’s new campaign as the “president” of the “Sociedade Anônima da Brahma” (Brahma Corporation).
The initiative, in collaboration with Ambev, proposes that 10% of the value of beer purchases made through the Zé Delivery app be converted into direct investment for the associated football clubs.
Among the teams included in the so-called “investment portfolio” of the campaign are Atlético Mineiro, Botafogo, Corinthians, Flamengo, and others. This means that fans can allocate part of their purchases to their favorite club, generating an additional source of revenue for these sports institutions.
R9 has been a Brahma ambassador since 1998, and this time he returns to the spotlight in the symbolic role of “president” of the SAB.