Real Madrid sells old Santiago Bernabéu seats
Together with the design firm Nagami, the club has refurbished the stadium seating removed during the pre-2019 renovation.
The original seats were redesigned into different forms and uses for fans, such as wall hangings or adjustable stools.
Nagami developed an AI-powered system that allows owners to identify which section of the stadium their seat came from by scanning a hologram.
The items can be purchased through the official Real Madrid store, with prices ranging from €150 to €990 depending on the model and finish.