Puma unveils 2026 World Cup kits with special New York event

Puma unveils 2026 World Cup kits with special New York event

The German brand built momentum for the tournament with a street-level activation in New York City.

Each of the 11 national teams outfitted by Puma featured a custom-designed truck showcasing their unique visual identity, local cuisine, music, and cultural elements.

The event, held at Domino Square in Brooklyn, featured football legends such as Ricardo Quaresma (Portugal), Asamoah Gyan (Ghana), and El Hadji Diouf (Senegal) representing their respective nations.

The 11 federations that revealed their World Cup kits include Portugal, Morocco, Ghana, Paraguay, Senegal, Ivory Coast, Czech Republic, New Zealand, Austria, Switzerland, and Egypt.