
Pepsi unveils new "Wear-A-Ball" campaign
The brand launched an innovative ball that transforms into a jacket, developed with British entrepreneur Clint419 and media outlet COPA90.
The new product was revealed on social media by Vinícius Júnior, Real Madrid star and Pepsi ambassador since 2022.
Made entirely of lightweight recycled polyester, the ball features a zipper that deflates it and unfolds into an adjustable jacket.
Pepsi will release only 25 units of the ball, available in the UK to those who purchase their limited-edition jersey at Classic Football Shirts store.