Iberia activated Spanish national team sponsorship with unique gesture
The airline gifted national team jerseys to flight passengers.
352 Madrid-Mexico City passengers found new Adidas Spain jerseys on their seats, plus recorded message from coach Luis de la Fuente.
Iberia chose this route because Mexico hosts the World Cup opening match on June 11, 2026.
The airline has sponsored Spain's team since 2018 through their 'Talento a bordo' program promoting Spanish sports talent across disciplines.