Tommy Hilfiger launches its first collection of sportswear
More and more clothing brands are finding in the sport, a consumer market for its comfort and daily use. In this opportunity, Tommy Hilfiger announces the launch of its first collection "Tommy Sport", a proposal for men and women that "fuses the classic American cool DNA of the brand with the best sports designs of the moment". The first collection is now available in its stores, both physically and online, as well as in multi-brand retail stores selected all over the world.
This collection has t-shirts, muscular, tops, leggings, shorts, coats, caps, visors, backpacks and shoes. The predominant colors are traditional white, blue and red and prices vary between € 35 and € 150. "Active life has evolved into a way of life, changing the way we dress, with the new generations looking for designs that fit their dynamic lifestyle ... The clothing needs to follow this trend and we launched Tommy Sport to meet those consumer expectations, injecting a strong and cool touch to the maximum performance, "the brand said in a statement.
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