The Spanish Soccer Team becomes the first team to have hyper-realistic digital avatars
The Real Spanish Football Federation signed an agreement with BeFootball AR Labs that allows "La Roja" to become the first team that has hyper-realistic digital avatars for augmented reality. Fans will be able to watch a team match feeling that players like Ansu Fati, Marco Asensio, Dani Olmo, Carlos Soler, Marcos Llorente, Koke, Pau Torres, David Raya and Unai Simón are present with them.
In addition, the European team becomes a pioneer in the use of augmented reality, being the first to have hyper-realistic digital avatars of some of its footballers. Also, for those who access the project website and share the photographs on their social networks accompanied by the hashtag #LaRojaConmigo, they will enter the draw for four shirts signed by the soccer players of the national team.