The English football team adds a sponsor for the training apparel
In the preview of the Women's World Cup France 2019, the press echoed a new brand in the chest of the training clothing of the English team. On this occasion, the British telecommunications company BT becomes the official sponsor of the FA until 2023 and will print its logo on the clothing of the men's and women's teams in all its categories. It will also occupy a space in the clothing of the coaching staff of each of the selections. As it has transpired in the English press, the contract would be valued at 12.7 million dollars per year.
"In addition to announcing BT, we are proud to renew our agreement with EE, one of the traditional partners of the National Team, which will continue as the main sponsor of Wembley Stadium for another five years," said Mark Bullingham, commercial director of the British federation.