Nike keeps the three most important sports leagues in the United States

The US Sports Marketing had one of the most important news of the last time, given that Nike will become technical sponsor of the MLB for 10 years from 2020. With this agreement, the brand manages to prevail in the three most important leagues in the country, given that already had the sponsorship in the NFL and the NBA.

The MLB opted for Nike over Under Armor. The US brands disputed this sponsorship but the Oregon company made a multi-million dollar offer on the end to keep the sponsorship. Within some of the clauses imposed by Nike, it is the presence of the company logo in front of the shirts and not in the sleeve as Majestic Athletics currently has.

Like the agreements with NFL and NBA, Nike will make and design the 30 jerseys of the franchises that dispute the MLB.