Nike dominates the ideal team of the Copa América

The Copa América Brazil 2019 came to an end, after great games, thousands of controversies but a fair champion that outperformed all its rivals and only received a goal against. Only two days after the great coronation of the Brazilian national team, a CONMEBOL Technical Study Group and a group of coaches chose the ideal Once of the tournament with the majority of the members of the champion team. As in Marca en Zona we focused on sports marketing, we investigated each chosen player and made the Ideal Eleven of brands. With eight ambassadors, Nike devastates the team and leaves behind adidas (2) and Umbro (1).

Alisson Becker (Brazil), Dani Alves (Brazil), José María Gimenez (Uruguay), Tiago Silva (Brazil), Arthur (Brazil), Arturo Vidal (Chile), Leonardo Paredes (Argentina) and Everton (Brazil) are the representatives of the North American multinational that stood out in a Cup full of players of good standing. Miguel Truco (Peru) and James Rodriguez (Colombia) left a great image and not only represent their countries but also carry the adidas flag. Finally, Paolo Guerrero (Peru) stood out in each of the meetings with his goals and wearing some personalized booties of the English brand Umbro.

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