Nike and LEGO announced a partnership to promote creativity and sports among children.
This collaboration will begin next year and will include a series of products, content, and experiences from both brands, combining LEGO bricks with Nike’s “Just Do It” emblem to encourage kids to play and engage in sports.
The goal is to create unique experiences, integrating iconic elements from both brands, such as Nike’s shoebox and Nike Air technologies, along with LEGO bricks.
Let’s remember that Nike is not the first sports brand to collaborate with LEGO. In recent years, the Danish company has partnered with Adidas.
