Mastercard to bring fans inside the McLaren F1 team
The payment services company unveiled the "Team Priceless" experience alongside the racing team.
Across five races during the 2026 season, those who sign up for the program will have the opportunity to visit the McLaren garage for pre-race preparation, get a look behind the scenes, and meet Lando Norris and Oscar Piastri.
"Team Priceless" will take place in Miami, Melbourne, Great Britain, Mexico City, and Abu Dhabi. For the US city, the registration process is already open on the brand's website.
Mastercard became an official partner of McLaren in August of this year, and starting next season, the team will be named "McLaren Mastercard Formula 1 Team." In addition to presence on graphics and the car, the single-seater's seat will be dubbed the "Priceless Seat."