Betfair becomes a new sponsor of Conmebol

The Betfair betting house became a new official sponsor of Conmebol and will be present at the Copa Libertadores and in the South American Cup. The company will accompany the Confederation until 2022 and will have exposure in all parties of both competitions.

Conmebol continues to receive new investors who support continental tournaments and seek to reach new audiences through football. This agreement will allow Betfair to use its image in the stadiums and in the broadcasts of the matches. "With this alliance we add another global brand to the international projection of South American football," said Juan Emilio Roa, commercial director of Conmebol.

Betfair joins a long list of sponsors of the South American Confederation such as Amstel, Bridgestone, Gatorade, Mastercard, Qatar Airways, Santander, Rexona and TAG Heuer.

Photo: Courtesy

Source: Conmebol