FIFA Announces a New Sponsor for the 2025 Club World Cup
The new sponsor is AB InBev, the world’s largest beer manufacturer.
The sponsorship falls under the category of “Official Beer Partner” and will feature brands like Budweiser and Michelob ULTRA. One of the key aspects of the deal includes the award for the Best Player of the Match.
AB InBev is a Belgian multinational that produces beer brands such as Corona, Budweiser, and Stella Artois, among others. The company has had an ongoing partnership with FIFA, sponsoring every World Cup since Mexico 1986.
With this addition, FIFA continues to secure sponsors for next year’s premier club competition. The list already includes Hisense and Rock-it Cargo, along with FIFA’s long-term partners (Adidas, Coca-Cola, Aramco, Hyundai, Lenovo, Qatar Airways, and Visa).
