AFA celebrated the World Cup with its sponsors

AFA celebrated the World Cup with its sponsors

The project that led Argentina to be world champion, not only has its sporting side. With a structural work that took more than five years, AFA made a change of "brand" strategy and positioning, to expand worldwide. With 44 companies, as listed on its website, the national team is currently the team with the most sponsors.

 

For this reason, when Lionel Messi raised the coveted Cup, behind him there were not only 44 million Argentines, but also 44 sponsors who trusted in this process and also became world champions. Thanking them for their support and making them part of the procurement process, AFA had lunch with them at their property in Ezeiza.

 

With the presence of the President of AFA, Claudio "Chiqui" Tapia, the sponsors enjoyed a unique moment that also had the reception of a plaque where the three stars on the shield of the Argentine Football Association shine and the possibility of knowing live the World Cup obtained in Qatar.