Pepsi gets exclusivity in the new MLS stadium

The historic commercial war between Pepsi and Coca-Cola seems to have no end and the dispute over the United States square is the new battle. In the middle of last year, the New York multinational dethroned Atlanta's at Madison Square Garden after 108 years of contractual ties. On this occasion, PepsiCo becomes official beverage partner of the new MLS MLS of Minnesota United, Allianz Field. According to the agreement, the company will be the official supplier of the place, with brands such as Pepsi, Diet Pepsi, Schweppes and Mountain Dew.

With an investment of US $ 250 million, the new football franchise site is being built since June 2017 and will have the capacity to receive 19,400 spectators. PepsiCo works every day to conquer world football and become the official drink of this popular sport, as it is affirmed with its Champions League sponsorship until the 2020/21 season.

"We are excited to be partners with such an iconic brand as Pepsi as it enters a new stage in the history of Minnesota United.This partnership is an important foundation for the exceptional food and beverage experience we are seeking to create for all guests of Allianz Field "said Chris Wright, CEO of Minnesota United.

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