Category : Marketing
The Intruder in Inter Miami’s Celebrations
After winning the Supporters’ Shield (the trophy for the best team in the MLS season), a particular detail caught the attention of the sports marketing world inside the “Herons” locker room and in Lionel Messi’s hands.
Is Decathlon signing Antoine Griezmann?
The Atlético de Madrid forward has a contract with Puma until November 1 of this year, but Spanish media report that his move to the French brand as a new ambassador is a done deal.
Puma unveiled the new King Tattoo boots
They are inspired by the tattoos that football players use to tell the stories of their lives and careers.
Vinicius Jr. joins the Nike and rapper Travis Scott collaboration
Bridging the worlds of football, fashion, and music, the Real Madrid forward showcases the Nike Air Jordan 1 x Travis Scott Medium Olive sneakers, being the first to unveil them.
Rodrigo De Paul launched his own energy drink brand
The project is called “Shhhhh!”, and it featured a social media campaign that lasted over 3 months before revealing the product.
BMW gifted hybrid cars to Real Madrid players
In their third season of collaboration with the German brand, the stars of “Los Merengues” received luxury cars as part of the sponsorship, a growing trend within the club.
Kappa unveiled the new limited-edition jersey for Racing Club
This is the 4th jersey made by the brand for the “Academia” this year.
The AUF announced a partnership with the Uruguay Meat Institute
The aim is to promote the sale of Uruguayan meat in the Asian market using the national team players.