
Flamengo announced a historic deal with Betano as its new official main sponsor
The contract became the largest sponsorship in the history of Brazilian and Latin American football, with a record figure of $46 million per year.
The agreement also covers the club’s Olympic sports (volleyball, basketball, and women’s football) as well as FlamengoTV, expanding the brand’s presence across multiple areas.
With this partnership, Mengão ranks 12th worldwide, surpassing European clubs such as Atlético de Madrid.