DIRECTV presents the “Scattered” campaign

How much attention would you have on a date if the restaurant's TV broadcast FC Barcelona vs Atlético de Madrid? What if you go out with friends and play Rafael Nadal in Roland Garros? That's what the new DIRECTV Scattered campaign is about. As part of the strategy planned for Argentina, Uruguay, Peru, Ecuador and Colombia, the satellite television provider tests sports fans because it considers that "Nothing beats the sport, except this promo."

Under that concept, the entertainment company will continue to offer the transmission of the most important sporting events, with the most complete coverage; In addition to the usual programming of DIRECTV Sports, its exclusive sports signal. All content will also be available on DIRECTV GO, the streaming platform with live and on demand content, free of charge for its customers. In turn, customers can access 4K UltraHD content: Barcelona and Real Madrid matches by LaLiga Santander, up to 20 UEFA Champions League matches and Argentina Rugby Team matches during the 2019 Japan World Cup along with the final of the tournament

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