Coca-Cola Mexico remembers the 1970 and 1986 World Cups with a pin collection

Coca-Cola Mexico remembers the 1970 and 1986 World Cups with a pin collection

The brand activated its World Cup sponsorship with products referencing the three times the country hosted the competition.

The line features ten unique pin designs ranging from the three current World Cup mascots, the World Cup trophy, the 1970, 1986, and 2026 logos, and the Mexican national team crest to "Juanito" and "Pique," the emblematic characters from previous editions.

Fans can obtain them at selected stores throughout Mexico with the purchase of two 600ml Coca-Colas and an additional cost of 10 pesos.

Coca-Cola has had an uninterrupted presence at World Cups since 1978 and has been a partner of the Mexican national team for over 50 years.