Chelsea introduced its new main sponsor
It’s DAMAC, a Dubai-based real estate development company, which will appear for only six matches.
he unique aspect of the deal is that it was signed for the remainder of the 2024/25 season, with the English club having four Premier League games and the UEFA Conference League semifinals left. If they qualify for the final, it could extend to seven games, as it also doesn’t include the Club World Cup starting in June.
The partnership will also include the construction of a residential complex branded with Chelsea in the UAE.
The Blues began this season without a permanent main sponsor for the second consecutive year. The last sponsor to last over a year was telecom company 3G, from 2020 to 2023.
