"Amstel Em Casa"
The coronavirus pandemic has forced brands to innovate in their activations. Turning into the universe of social networks, giving attractive content becomes the common thread running companies.
Such is the case of Amstel, who decided to activate his sponsorship with the CONMEBOL Copa Libertadores with a talk between Denilson, Luizao, Djalminha and the influencer Tomer. With the collaboration of Marca en Zona in the convocation of Luizao and Djalminha as CONMEBOL Copa Libertadores Ambassadors, the talk covered remembered moments of the players as well as how they carry this global pandemic.
